Why the Split?

Over the past several years, Kellogg’s® has been on a journey to transform its portfolio, enhancing performance and increasing value for all its stakeholders. The announcement to spin off the North American cereal business was the next step in that transformation. 

The spin-off will better position both businesses to unlock its full potential by creating: 

  • Kellanova, a global snacking powerhouse with a leading presence in international cereal and noodles and North America frozen foods, consisting of approximately 82% of the company’s portfolio; 

  • WK Kellogg Co, a leading food company in the U.S., Canada, and Caribbean with a portfolio of iconic, category-leading brands. 

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As independent companies, both businesses will be better positioned to: 

  • Focus on their distinct strategic priorities, with financial targets that best fit their own markets and opportunities; 

  • Execute with increased agility and operational flexibility, enabling more focused allocation of capital and resources in a manner consistent with those strategic priorities; 

  • Realize improved outlooks for profitable growth; and  

  • Shape distinctive corporate cultures and rewarding career paths for employees of each company, building on the K values and the incredible corporate culture that exists at Kellogg Company today. 

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